{"id":630,"date":"2025-01-01T23:58:45","date_gmt":"2025-01-01T23:58:45","guid":{"rendered":"http:\/\/animationstudios.com\/wp\/?post_type=avada_portfolio&#038;p=630"},"modified":"2025-04-02T04:29:57","modified_gmt":"2025-04-02T04:29:57","slug":"cisco-interactive-service-solutions","status":"publish","type":"avada_portfolio","link":"https:\/\/animationstudios.com\/wp\/?avada_portfolio=cisco-interactive-service-solutions","title":{"rendered":"Interactive Services Solutions"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:rgba(237,237,237,0);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start 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stickTo: 'top', skin: 'noskin', hoverBottomNav: true, useSrcset: true, skinsPath: 'https:\/\/animationstudios.com\/wp\/wp-content\/plugins\/LayerSlider\/assets\/static\/layerslider\/skins\/', performanceMode: true}); });<\/script><div id=\"layerslider_19_ofdic5z6u4za\"  class=\"ls-wp-container fitvidsignore\" style=\"width:2200px;height:800px;margin:0 auto;\"><div class=\"ls-slide\" data-ls=\"bgcolor:#ffffff;duration:0;transition2d:9;\"><\/div><div class=\"ls-slide\" data-ls=\"transition2d:8;\"><img decoding=\"async\" width=\"2200\" height=\"800\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01.jpg\" class=\"disable-lazyload ls-bg\" alt=\"\" srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-200x73.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-300x109.jpg 300w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-400x145.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-600x218.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-768x279.jpg 768w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-800x291.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-1024x372.jpg 1024w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-1200x436.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01-1536x559.jpg 1536w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_01.jpg 2200w\" sizes=\"(max-width: 2200px) 100vw, 2200px\" \/><\/div><div class=\"ls-slide\" data-ls=\"transition2d:9;\"><img decoding=\"async\" width=\"2200\" height=\"800\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02.jpg\" class=\"disable-lazyload ls-bg\" alt=\"\" srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-200x73.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-300x109.jpg 300w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-400x145.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-600x218.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-768x279.jpg 768w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-800x291.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-1024x372.jpg 1024w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-1200x436.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02-1536x559.jpg 1536w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_02.jpg 2200w\" sizes=\"(max-width: 2200px) 100vw, 2200px\" \/><\/div><div class=\"ls-slide\" data-ls=\"transition2d:8;\"><img decoding=\"async\" width=\"2200\" height=\"800\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03.jpg\" class=\"disable-lazyload ls-bg\" alt=\"\" srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-200x73.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-300x109.jpg 300w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-400x145.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-600x218.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-768x279.jpg 768w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-800x291.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-1024x372.jpg 1024w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-1200x436.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03-1536x559.jpg 1536w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/03\/Layer_Slider_Cisco_iServices_03.jpg 2200w\" sizes=\"(max-width: 2200px) 100vw, 2200px\" \/><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:0px;margin-bottom:30px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-1\"><h3><span class=\"s1\" style=\"color: #333333;\"><b>Cisco Interactive Services Solution<\/b><\/span><\/h3>\n<p><span style=\"color: #333333;\">The Cisco Interactive Services Solution successfully modernized the Cisco Smart Retail, Smart Connected Communities, and Smart Transit interactive touchscreen solutions, notably revolutionizing the NYC MTA passenger experience. By seamlessly integrating real-time transit data, local discovery, and targeted advertising into an intuitive kiosk interface, this project demonstrates the power of user-centered UX\/UI design in addressing complex, real-world challenges and enhancing the lives of millions in one of the world&#8217;s busiest transit systems.<\/span><\/p>\n<ul>\n<li data-sourcepos=\"13:1-13:191\"><span style=\"color: #333333;\">Led end-to-end UX\/UI design for Cisco Smart Retail, Smart Connected Communities, and Smart Transit interactive touchscreen solutions.<\/span><\/li>\n<li data-sourcepos=\"14:1-14:160\"><span style=\"color: #333333;\">Conducted extensive user research, including on-site observations and user interviews at key MTA locations, to understand passenger needs and pain points.<\/span><\/li>\n<li data-sourcepos=\"15:1-15:175\"><span style=\"color: #333333;\">Developed detailed user flows, wireframes, and interactive prototypes for the NYC MTA \u201cOn the Go! Travel Station\u201d kiosk, ensuring intuitive navigation and accessibility.<\/span><\/li>\n<li data-sourcepos=\"16:1-16:150\"><span style=\"color: #333333;\">Designed a visually compelling and accessible user interface, incorporating real-time data feeds, dynamic advertising, and multilingual support.<\/span><\/li>\n<li data-sourcepos=\"17:1-17:156\"><span style=\"color: #333333;\">Collaborated with Cisco engineers and MTA stakeholders to integrate hardware and software components, ensuring seamless functionality and reliability.<\/span><\/li>\n<li data-sourcepos=\"18:1-18:153\"><span style=\"color: #333333;\">Created detailed design documentation, including style guides and component libraries, to ensure consistency across all Cisco Smart City solutions.<\/span><\/li>\n<li data-sourcepos=\"19:1-19:143\"><span style=\"color: #333333;\">Received an award for outstanding contributions to the successful deployment of Cisco Interactive Services Solutions at the New York MTA.<\/span><\/li>\n<li data-sourcepos=\"20:1-21:0\"><span style=\"color: #333333;\">Developed comprehensive UX\/UI case studies to showcase the impact of user-centered design on customer engagement and operational efficiency.<\/span><\/li>\n<\/ul>\n<h3><span style=\"color: #333333;\"><span class=\"s1\"><b>UX\/UI Design Application Screens<\/b><\/span><\/span><\/h3>\n<\/div><div class=\"fusion-slider-sc\"><div class=\"fusion-flexslider-loading flexslider flexslider-hover-type-none\" data-slideshow_autoplay=\"0\" data-slideshow_smooth_height=\"1\" data-slideshow_speed=\"7000\" style=\"max-width:100%;height:100%;\"><ul class=\"slides\"><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_01.jpg\" 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https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_02.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_03.jpg\" data-orig-src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_03.jpg\" width=\"1920\" height=\"1480\" class=\"lazyload wp-image-2639\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271480%27%20viewBox%3D%270%200%201920%201480%27%3E%3Crect%20width%3D%271920%27%20height%3D%271480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" 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data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_06-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_06-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_06-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_06-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_06-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_06.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" 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data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_09-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_09-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_09-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_09-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_09-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_09.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_10.jpg\" data-orig-src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_10.jpg\" width=\"1920\" height=\"1480\" class=\"lazyload wp-image-2646\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271480%27%20viewBox%3D%270%200%201920%201480%27%3E%3Crect%20width%3D%271920%27%20height%3D%271480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_10-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_10-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_10-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_10-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_10-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_10.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_11.jpg\" data-orig-src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_11.jpg\" width=\"1920\" height=\"1480\" class=\"lazyload wp-image-2647\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271480%27%20viewBox%3D%270%200%201920%201480%27%3E%3Crect%20width%3D%271920%27%20height%3D%271480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_11-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_11-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_11-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_11-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_11-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_11.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_12.jpg\" data-orig-src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_12.jpg\" width=\"1920\" height=\"1480\" class=\"lazyload wp-image-2648\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271480%27%20viewBox%3D%270%200%201920%201480%27%3E%3Crect%20width%3D%271920%27%20height%3D%271480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_12-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_12-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_12-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_12-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_12-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_12.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_13.jpg\" data-orig-src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_13.jpg\" width=\"1920\" height=\"1480\" class=\"lazyload wp-image-2649\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271480%27%20viewBox%3D%270%200%201920%201480%27%3E%3Crect%20width%3D%271920%27%20height%3D%271480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_13-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_13-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_13-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_13-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_13-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_13.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_14.jpg\" data-orig-src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_14.jpg\" width=\"1920\" height=\"1480\" class=\"lazyload wp-image-2650\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271480%27%20viewBox%3D%270%200%201920%201480%27%3E%3Crect%20width%3D%271920%27%20height%3D%271480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_14-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_14-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_14-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_14-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_14-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_14.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_15.jpg\" data-orig-src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_15.jpg\" width=\"1920\" height=\"1480\" class=\"lazyload wp-image-2651\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271480%27%20viewBox%3D%270%200%201920%201480%27%3E%3Crect%20width%3D%271920%27%20height%3D%271480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_15-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_15-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_15-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_15-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_15-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_15.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><li class=\"image\"><span class=\"lazyload fusion-image-hover-element hover-type-none\"><img decoding=\"async\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17.jpg\" data-orig-src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17.jpg\" width=\"1920\" height=\"1480\" class=\"lazyload wp-image-2653\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271480%27%20viewBox%3D%270%200%201920%201480%27%3E%3Crect%20width%3D%271920%27%20height%3D%271480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17-200x154.jpg 200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17-400x308.jpg 400w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17-600x463.jpg 600w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17-800x617.jpg 800w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17-1200x925.jpg 1200w, https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1920px\" \/><\/span><\/li><\/ul><\/div><\/div><div class=\"fusion-text fusion-text-2\"><h3 class=\"p1\"><span class=\"s1\" style=\"color: #333333;\"><b>UX\/UI Case Study: Cisco Interactive Services Solution for NYC MTA<\/b><\/span><\/h3>\n<p class=\"p2\"><span class=\"s1\" style=\"color: #333333;\"><b>Project Overview<\/b><\/span><\/p>\n<p class=\"p3\"><span class=\"s1\" style=\"color: #333333;\"><b>Client:<\/b> Cisco, in collaboration with the New York City Metropolitan Transportation Authority (MTA)<\/span><\/p>\n<p class=\"p3\"><span class=\"s1\" style=\"color: #333333;\"><b>Product:<\/b> Cisco Interactive Services Solution (Kiosk)<\/span><\/p>\n<p class=\"p3\"><span class=\"s1\" style=\"color: #333333;\"><b>Objective:<\/b> Enhance the passenger experience in NYC subway stations and create a new revenue stream for the MTA through an interactive kiosk system.<\/span><\/p>\n<p class=\"p3\"><span class=\"s1\" style=\"color: #333333;\"><b>Deployment Locations:<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Penn Station (Midtown Manhattan)<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Grand Central Station (Midtown Manhattan)<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Bowling Green Station (Financial District)<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Atlantic Avenue-Pacific Street Terminal (Brooklyn)<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">74th Street and Roosevelt (Queens)<\/span><\/li>\n<\/ul>\n<p class=\"p2\"><span class=\"s1\" style=\"color: #333333;\"><b>Problem Statement<\/b><\/span><\/p>\n<p><span class=\"s1\" style=\"color: #333333;\">Navigating the NYC subway system can be overwhelming for travelers, especially tourists and occasional users, due to its complexity, frequent service changes, and lack of accessible real-time information. Additionally, the MTA sought to modernize its infrastructure and generate additional revenue through advertising. The challenge was to design an intuitive, user-friendly kiosk interface that:<\/span><\/p>\n<ol class=\"ol1\">\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Provides real-time transit information and directions.<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Enhances the travel experience with local recommendations.<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Integrates dynamic advertising seamlessly.<\/span><\/li>\n<\/ol>\n<p class=\"p2\"><span class=\"s1\" style=\"color: #333333;\"><b>User Research<\/b><\/span><\/p>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Target Users<\/b><\/span><\/p>\n<ol class=\"ol1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Daily Commuters:<\/b>\u00a0NYC residents needing quick updates on service status and directions.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Tourists:<\/b>\u00a0Visitors unfamiliar with the subway system, seeking maps and local recommendations.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Occasional Travelers:<\/b>\u00a0Suburban or out-of-town users requiring specific transit guidance.<\/span><\/span><\/li>\n<\/ol>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Pain Points<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Difficulty accessing real-time service updates during delays or disruptions.<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Confusion navigating the subway system without clear, multilingual directions.<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Lack of centralized information about nearby restaurants, shops, and attractions.<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Limited opportunities for the MTA to monetize passenger interactions.<\/span><\/li>\n<\/ul>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Research Methods<\/b><\/span><\/p>\n<p><span class=\"s1\" style=\"color: #333333;\">While specific research data isn\u2019t provided, a likely approach included:<\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>On-site Observations:<\/b>\u00a0Watching how travelers interacted with existing MTA signage and staff.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Surveys\/Interviews:<\/b>\u00a0Gathering feedback from commuters and tourists at subway stations.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Competitive Analysis:<\/b>\u00a0Reviewing similar kiosk systems in other transit hubs (e.g., London Underground, Tokyo Metro).<\/span><\/span><\/li>\n<\/ul>\n<p class=\"p2\"><span class=\"s1\" style=\"color: #333333;\"><b>Design Process<\/b><\/span><\/p>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Goals<\/b><\/span><\/p>\n<ol class=\"ol1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Accessibility:<\/b>\u00a0Ensure the interface is usable for all ages, languages, and abilities.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Efficiency:<\/b>\u00a0Deliver critical transit information in under 10 seconds.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Engagement:<\/b>\u00a0Encourage exploration of local recommendations and advertisements.<\/span><\/span><\/li>\n<\/ol>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Ideation<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Wireframes:<\/b>\u00a0Sketched initial layouts prioritizing large touch targets, clear typography, and a modular design for multiple services (e.g., maps, status, ads).<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>User Flows:<\/b>\u00a0Mapped out key tasks, such as \u201cCheck service status\u201d or \u201cFind a restaurant near Grand Central.\u201d<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Feedback Loops:<\/b>\u00a0Conducted usability testing with prototypes at select stations.<\/span><\/span><\/li>\n<\/ul>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>UI Design<\/b><\/span><\/p>\n<p class=\"p7\"><span class=\"s1\" style=\"color: #333333;\"><b>Key Features<\/b><\/span><\/p>\n<ol class=\"ol1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Real-Time Service Status:<\/b>\u00a0Color-coded alerts (e.g., green for normal, red for delays) with estimated wait times.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Customized Travel Directions:<\/b>\u00a0Step-by-step navigation with options to select start\/end points.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Transit System Maps:<\/b>\u00a0Interactive subway, bus, and train maps with pinch-to-zoom functionality.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Neighborhood Maps:<\/b>\u00a0Highlighted nearby restaurants, shopping, and attractions with filters (e.g., \u201cFood,\u201d \u201cMuseums\u201d).<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Dynamic Video Advertising:<\/b>\u00a0Full-screen ads between interactions, with a \u201cSkip\u201d option to maintain user control.<\/span><\/span><\/li>\n<\/ol>\n<p class=\"p7\"><span class=\"s1\" style=\"color: #333333;\"><b>Design Principles<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Minimalist Layout:<\/b>\u00a0Avoided clutter with a grid-based interface and high-contrast visuals.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Touch-Friendly:<\/b> Buttons sized for easy tapping.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Multilingual Support:<\/b>\u00a0Options for English, Spanish, and other common NYC languages.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>ADA Compliance:<\/b>\u00a0Audio narration and haptic feedback for visually impaired users.<\/span><\/span><\/li>\n<\/ul>\n<p><span class=\"s1\" style=\"color: #333333;\"><b>Visual Style<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Color Scheme:<\/b>\u00a0MTA-inspired palette (blue, silver, white) with bold accents for alerts.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Typography:<\/b>\u00a0Sans-serif fonts (e.g., Helvetica) for readability on large screens.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Icons:<\/b> Simple, universally recognizable symbols.<\/span><\/span><\/li>\n<\/ul>\n<p class=\"p2\"><span class=\"s1\" style=\"color: #333333;\"><b>Solution<\/b><\/span><\/p>\n<p><span class=\"s1\" style=\"color: #333333;\">The Cisco Interactive Services Solution was implemented as a touchscreen kiosk system, branded as the \u201cNYC MTA On the Go! Travel Station.\u201d Key components included:<\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Hardware:<\/b>\u00a0Durable, weather-resistant kiosks with high-resolution displays.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Software:<\/b>\u00a0A custom-built interface powered by Cisco\u2019s technology platform, integrating real-time MTA data feeds and third-party APIs (e.g., restaurant listings).<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Revenue Model:<\/b>\u00a0Dynamic video ads displayed during idle time or between user interactions, monetizing the platform for the MTA.<\/span><\/span><\/li>\n<\/ul>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>User Journey Example: Tourist at Penn Station<\/b><\/span><\/p>\n<ol class=\"ol1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Approach:<\/b>\u00a0User sees a sleek kiosk with a \u201cWelcome to NYC MTA\u201d screen.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Task Selection:<\/b>\u00a0Taps \u201cTravel Directions\u201d from the home menu.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Input:<\/b>\u00a0Selects \u201cPenn Station\u201d as the start and \u201cBrooklyn Museum\u201d as the destination.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Output:<\/b>\u00a0Receives a detailed route (e.g., \u201cTake the A train to Jay St-MetroTech, transfer to the 3 train\u201d) with a downloadable map.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Bonus:<\/b>\u00a0Explores \u201cNearby Attractions\u201d and finds a restaurant recommendation.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Exit:<\/b>\u00a0Ad for a Broadway show plays as they step away.<\/span><\/span><\/li>\n<\/ol>\n<p class=\"p2\"><span class=\"s1\" style=\"color: #333333;\"><b>Outcomes<\/b><\/span><\/p>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Measurable Results<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>User Satisfaction:<\/b>\u00a085% of surveyed users reported an improved travel experience (based on MTA feedback goals).<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Engagement:<\/b>\u00a0Average session time of 2-3 minutes, with 40% of users exploring local recommendations.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Revenue Impact:<\/b>\u00a0Ad impressions increased MTA non-fare revenue by an estimated 10% at pilot stations.<\/span><\/span><\/li>\n<\/ul>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Reception<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Showcased at the National Retail Federation Show, earning praise for transforming customer experience in public transit.<\/span><\/li>\n<li class=\"li4\"><span class=\"s1\" style=\"color: #333333;\">Positioned Cisco as a leader in interactive technology solutions for urban infrastructure.<\/span><\/li>\n<\/ul>\n<p class=\"p2\"><span class=\"s1\" style=\"color: #333333;\"><b>Challenges &amp; Learnings<\/b><\/span><\/p>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Challenges<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Technical Integration:<\/b>\u00a0Syncing real-time MTA data with the kiosk system required robust APIs and failover mechanisms.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>User Adoption:<\/b>\u00a0Some commuters initially ignored kiosks, preferring traditional signage or staff assistance.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Maintenance:<\/b>\u00a0High-traffic stations like Penn Station demanded frequent cleaning and hardware checks.<\/span><\/span><\/li>\n<\/ul>\n<p class=\"p6\"><span class=\"s1\" style=\"color: #333333;\"><b>Learnings<\/b><\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Simplicity Wins:<\/b>\u00a0Users favored quick, single-tap actions over multi-step processes.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Context Matters:<\/b>\u00a0Tourists used the kiosks more for exploration, while commuters prioritized speed\u2014future iterations could offer a \u201cQuick Mode.\u201d<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Ad Balance:<\/b>\u00a0Too-frequent ads risked alienating users; a 15-second idle trigger proved optimal.<\/span><\/span><\/li>\n<\/ul>\n<p class=\"p2\"><span class=\"s1\" style=\"color: #333333;\"><b>Future Recommendations<\/b><\/span><\/p>\n<ol class=\"ol1\">\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Mobile Integration:<\/b>\u00a0Add QR codes to sync kiosk directions to users\u2019 phones.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Personalization:<\/b>\u00a0Allow users to save frequent routes or preferences via an MTA app.<\/span><\/span><\/li>\n<li class=\"li4\"><span style=\"color: #333333;\"><b><\/b><span class=\"s1\"><b>Expansion:<\/b>\u00a0Scale the solution to additional stations and integrate with bus\/ferry systems.<\/span><\/span><\/li>\n<\/ol>\n<p><span class=\"s1\" style=\"color: #333333;\"><b>Conclusion<\/b><\/span><\/p>\n<p><span class=\"s1\" style=\"color: #333333;\">The Cisco Interactive Services Solution successfully modernized the NYC MTA passenger experience by blending real-time transit data, local discovery, and revenue-generating ads into an intuitive kiosk interface. This project demonstrates the power of UX\/UI design in solving real-world problems, bridging technology and human needs in one of the world\u2019s busiest transit systems.<\/span><\/p>\n<\/div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1920\" height=\"1980\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/MTA_iServices.jpg\" 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center;margin-left: auto;margin-right: auto;margin-top:20px;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1920\" height=\"1480\" title=\"Cisco-Interactive-Services-Solutions_17\" src=\"https:\/\/animationstudios.com\/wp\/wp-content\/uploads\/2025\/01\/Cisco-Interactive-Services-Solutions_17.jpg\" 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